8 Newly Minted Watch And Jewellery Brand Ambassadors To Know

From Cartier to Piaget, Hublot to Tudor, it's been a busy year for celebrity brand ambassadors
From Cartier to Piaget, Hublot to Tudor, it's been a busy year for celebrity brand ambassadors

It’s stiff competition securing brand ambassadors these days, considering idol groups can be snapped up and locked in after releasing just their debut single. But there’s so much at stake: recognition, an association with public figures who are currently in the news (for the right reasons), and access to their legions of adoring fans. 2024 has seen a bumper crop of celebrity ambassador announcements, and we’re barely halfway through the year. To catch you up, here are the new faces of the watch and jewellery world to know and remember.

READ MORE

PUMA Announces BLACKPINK’s Rosé As Newest Global Brand Ambassador

Who Is ILLIT, The New Faces Of The Acne Studios Spring/Summer 2024 Campaign?

Golden Girl: Rihanna Is The New Face Of Dior’s Iconic J’adore Fragrance