If there’s one thing Pharrell Williams knows how to do, it’s reinvent the classics. And in his latest expansion of the Tiffany Titan by Pharrell Williams collection, he’s doing just that—this time with two striking additions that push the boundaries of luxury: the Titan Tahitian Pearl designs and the Titan Setting. The former channels the raw beauty of the ocean’s rarest treasures, while the latter quite literally makes diamonds float. Yes, float.
Titan Tahitian Pearls: The Darker, Moodier Counterpart
Last year, Pharrell introduced freshwater pearls to his Titan lineup. This year, he takes things to the next level with Tahitian pearls—deep, enigmatic, and effortlessly cool. These rare gems, sourced from the pristine lagoons of French Polynesia, come in hues of stormy gray with hypnotic overtones of green and purple. Each pearl, cultivated for a minimum of 18 months, is hand-selected to meet Tiffany’s rigorous standards.
But it’s not just about the pearls. It’s the way they’re set—paired with 18k rose gold and pavé diamonds for an aesthetic that feels both ancient and futuristic. Think Poseidon-meets-punk. The collection includes a pendant, earrings, necklace, bracelet, and ring, with spike rondelles that alternate between pearls, adding an element of edge to their natural opulence.
Pharrell puts it best: “It is incredibly fulfilling as an artist to take something as established and well-known as pearl jewelry and reinvent it; to put my creative spin on it.” Mission accomplished.
Titan Setting: The Art of Defying Gravity
Meanwhile, the Titan Setting introduces a revolutionary prongless diamond platform that creates the illusion of a floating stone. Dubbed the Floeting setting, this innovative technique eliminates visible metal, making the diamond appear as if it’s suspended in mid-air. If Pharrell’s first Titan collection was about power, this one is about weightlessness.
The Titan Setting designs come in the form of pendants, earrings, and a multi-shank ring, all incorporating the signature Titan spear motif. The stud earrings seamlessly blend into the ear, while the earring jacket adds extra drama—wrapping around the lobe with diamond-studded elements that culminate in spear points. The multi-shank ring is particularly striking, featuring twin diamond bands connected by four Titan spears that emphasise the levitating effect of the central stone.
And if you’re wondering whether this floating magic compromises security, each diamond is locked in place by a precision-cut micro-groove, ensuring both brilliance and stability at a micron level. It’s a masterclass in craftsmanship, blending art and engineering into something that feels almost supernatural.
The Tiffany Titan by Pharrell Williams Tahitian pearl designs will make their debut at Tiffany & Co. ION Orchard Singapore starting January 28, 2025, before launching in all Singapore stores in March 2025. As for the Titan Setting, you’ll find it exclusively at the Landmark before it hits all Tiffany & Co. Singapore stores in March 2025.
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