Kicking off its programme for summer is French jewellery house Fred, which held its Blue Shades Party to launch its latest novelties, the Happy Blue Shades collection, with celebrities in attendance from Thai actor Jeff Satur to fashion influencer Yoyo Cao.
The theme of the new jewellery and the event was apparent. Inspired by the French Riviera, which Fred founder Fred Samuel adored, the party transformed Restaurant Born into an aquatic, otherworldly realm.
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Jewellery in the Happy Blue Shades collection comprises new additions to Fred’s existing Force 10, Chance Infinie, Pretty Woman and Pain de Sucre collections that feature aquamarines, blue topaz, Paraiba tourmalines, gradated sapphires, lapis lazuli, turquoise, amazonite, coloured cable cords, and diamonds. In particular, Riviera Blue, a green-tinged shade, makes its debut on a Force 10 cable.
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