As news circulates about LVMH’s private equity arm, L Catterton, in exclusive talks to acquire a stake in Hyrox, a new power play is emerging, suggesting that the new luxury status symbol isn't a birkin—it's crossing the finish line
From Gwyneth Paltrow and Martha Stewart to Hailey Bieber and Rihanna, today’s biggest names are shaping culture through beauty, fashion, wellness, and lifestyle brands
Through her fuss‑free beauty brand Nodspark, Eugenia Ye‑Yeo is challenging industry conventions with time‑saving products such as its signature Lazy Lashes and designer nail wraps—bringing accessible beauty to even the busiest routines