By Tracy Chong

Rethink, Refresh And Reset: Here’s Why You Should Visit Zerrin’s Earth Month Pop-Up

Support brands that care
Customers at the launch night of ZERRIN’s Earth Month Pop-Up.

Known for their support of independent brands and conscious consumption, Zerrin‘s Earth Month Pop-up is launched in Singapore, including a fine curation of 27 independent brands from countries like Singapore, Hong Kong, Cambodia, Indonesia and Malaysia. This Rethink, Refresh, Reset concept store is open from 14 April to 14 May at Anchorpoint Shopping Centre’s West Deck.

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Ranging from clothing to skincare to homeware, the wide diversity of brands guarantees a sense of innovation and novelty. Moreover, all these brands care deeply about sustainability and social impact, such as SukkhaCitta, an award-winning fashion label that prides themselves with ethical craftsmenship and regenerative farming in rural Indonesia. Another ingenious brand is Earth Heir, a Malaysian label involved in the fine art of jewellery making.

Earth Heir

Also, look out for Beam Bold, a Hong Kong fashion label that specializes in attention-catching size-inclusive designs. Other brands that will be present include Ollie, Oasis, Kmana, Sunday Bedding, Indosole, Dirty Manners and As’Fall.

Beam Bold

Besides retail, you can also look forward to Fashion Revolution on 29 April. Backed by citizens, brands and policy makers, it is the world’s largest fashion activism movement, aiming for greater sustainability and ethics in the fashion industry.

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“Our world needs better design and in turn, better brands, to tackle some of its most pressing social and environmental issues,” said Susannah Jaffer, founder of Zerrin. “What’s more, given the latest IPCC report results, we’re at the stage where all of our choices matter when it comes to addressing climate change. That’s why we’re driven to help citizens choose better—whether through retail, content or events. At the same time, we’re committed to nurturing the next generation of emerging designers, creating space for them to grow and thrive.”

Where: #01-14 Anchorpoint Shopping Centre
When: 14 April to 14 May 2023
Location: #01-14 Anchorpoint, 370 Alexandra Road Singapore, 159953

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