Welcome To The Toryssance: Why Everyone’s Talking About Tory Burch Again

Tory Burch cemented her Cool Girl status at her Spring/Summer 2026 show with daring colour clashes, celebrity power and modern tailoring
Qin Lan, Naomi Watts, Tessa Thompson, and Emma Roberts sat front row at Tory Burch’s SS26 show in New York. Photo: Courtesy of Tory Burch

If you hadn’t heard, we’re in the midst of a full-blown Toryssance. Since stepping down as CEO and passing that mantle to her husband, powerhouse designer-businesswoman Tory Burch has been free to return to what started it all: the creativity. And boy, is that gamble paying off.

At Monday night’s New York Fashion Week show in Brooklyn’s cavernous One Hanson Place, Burch placed a pierced mule-clad foot firmly into Cool-Girl territory, cementing her status as fashion’s new-old favourite. To call it a hype label might be a stretch but the building buzz is undeniable. The pierced shoes and bags that went viral are a case in point, particularly in Asia and in the Middle East, where accessories rarely play supporting roles. More often than not, they are the outfit.

Photo: Courtesy of Tory Burch

Her Spring/Summer 2026 collection will only fan the flames, bolstered by a starry guest list both on and off the runway. Emily Ratajkowski swished down the catwalk in a drop-waist, pleated cream midi skirt, while Naomi Watts and Emma Roberts joined Ciara, Mindy Kaling, Jessica Alba, and Tessa Thompson on the FROW, each dressed in Burch’s polished take on modern Americana. Representing Asia was Chinese actress and Tory Burch ambassador Qin Lan, who channelled the brand’s quiet elegance in an asymmetric dress with ruched detailing.

Photo: Courtesy of Tory Burch
Photo: Courtesy of Tory Burch

For us, though, it was the unexpected colour palette that thrilled most: lightning-bolt yellow clashed with mid-grey, chocolate spliced with turquoise. This was the hand of a rule-breaker, not the Tory Burch who once gave the world those gold medallion Reva flats.

Photo: Courtesy of Tory Burch
Photo: Courtesy of Tory Burch

Low-slung skinny flares, belted leather pencil skirts and sexy, fine-knit cardigans were joined by a piped blazer inspired by one owned by Burch’s own father. “My dad was the chicest man alive,” she told us backstage after the show. “We always said he should have been a designer.”

Photo: Courtesy of Tory Burch

The family touch continued post-show, when Burch posed for pictures with her clan–including her 92-year-old mother, impossibly elegant in heels–before heading to Brooklyn’s Lucali’s for a celebratory pizza dinner. 

This article originally appeared on GRAZIA Middle East.

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