Perhaps one of South Korea’s best-kept secrets is ginseng. The people of Korea—and other parts of East Asia—have long tapped the rich root herb for its healing properties. Ginseng is not only used commonly in Korean cuisine and medicine, but it is also a cornerstone of Korean beauty. The antioxidant-rich root has been a key ingredient for Korean skincare label Sulwhasoo since 1954, and in those 70 years of research, Sulwhasoo found the incredible rejuvenating powers of the ginseng plant.
It’s no wonder ginseng has cemented its status as a skincare staple in Korea and beyond. The powerful age-old ingredient has been shown to slow down signs of ageing on the skin’s surface, while also providing the skin with a boost of hydration. This mighty ingredient can not only reduce the effects of photodamage—expedited ageing caused by the sun—, it also has the ability to slow down apoptosis in the skin, the process of programmed cell death. Ginsenoside, the active ingredient found in the ginseng plant, is also believed to relieve inflammation so your skin can spring back to life with ease.
This holiday season, Sulwhasoo invites you to experience the richness of ginseng for yourself. With five exclusive festive sets to take home, you can transform your skin, right from the comfort of your own home. Ranging from the First Care Activating Serum Set to the more luxurious The Ultimate S Heritage Set, each box captures the magic of potent ginseng power in every drop. Our pick of the season is the Concentrated Ginseng Rejuvenating Cream Set, which contains four standout products—plus a special festive treat for the home!—from the Korean beauty brand.
Kick off your routine with the Gentle Cleansing Foam, formulated with the brand’s proprietary Hydra Capture Complex™, which works to gently cleanse without stripping the skin of its natural moisture. The box comes with two different serums—the Concentrated Ginseng Rejuvenating Serum and the First Care Activating Serum VI—for skin revitalisation like never before. But the star of the show is surely the new and improved Concentrated Ginseng Rejuvenating Cream. Powered by Ginsenomics™, the brand’s proprietary collagen-building ingredient, the reformulated cream strengthens collagen stores in the skin to aid cell regeneration in the dermis. The addition of Ginseng Peptide™, alongside five other peptides, in the formula also improves the skin’s firmness and elasticity, bolstering the effects of Ginsenomics™. Optimised for daily use even in Singapore’s humidity with its lightweight formula, the new cream is also scented with a light ginseng flower fragrance for a relaxing at-home spa experience.
As a nod to the brand’s heritage, the holiday-exclusive Concentrated Ginseng Rejuvenating Cream Set’s packaging comes adorned with Korean mother-of-pearl. Underscoring the brand’s commitment to its roots while embracing modern innovations in research and technology, Sulwhasoo marries the contemporary feel of its products with the traditional organic gem for a festive treat that dazzles every time.
In the spirit of the holidays, the Concentrated Ginseng Rejuvenating Cream Set also comes with a set of three festive baubles. Give your Christmas tree a dose of the invigorating Sulwhasoo spirit with the trio of adorable eye-catching ornaments. Even without a Christmas tree, the ornaments will undoubtedly bring some festive cheer to your tabletop.
Sulwhasoo’s Concentrated Ginseng Rejuvenating Cream Set, as well as the brand’s other holiday-exclusive sets, are available at all Sulwhasoo boutiques and counters, as well as on the Sulwhasoo’s e-boutique.
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