BEAUTY

By Carlyn Soo

Chanel Beauty’s Immersive Fragrance Event Comes to Singapore—Here’s How To Book A Spot

You wouldn’t want to miss out on the perfumery secrets unveiled at Chanel’s Parfumeur Masterclass

Fragrances are more than scents, they tell a poignant story that evokes memories and emotions of a distant past. Take, for example, Chanel’s Les Exclusif De Chanel. Each fragrance from the collection not only embodies the fine art of perfuming but also reflects a chapter from the life story of founder Gabrielle Chanel. To this day, this line of perfume reigns as one of the French luxury brand’s most iconic fragrances because it celebrates the timeless style of Chanel.

If you’ve ever wondered what goes behind a bottle of Les Exclusif De Chanel fragrance, the maison will be unveiling its perfumery secrets at Chanel Parfumeur: A Fragrance Experience in Singapore. The event will be open to the public and take place from 26 April to 2 June at CQ @ Clarke Quay. Led by a team of fragrance experts, the event will touch on the history, ingredients and inspiration behind the house’s signature scents. Visitors are invited to experience the 19 different fragrances of Les Exclusif, including a preview of the collection’s newest fragrance. For a more personalised experience, visitors are also invited to sit for a personal consultation or personality test to find their very own signature scent.

The event will also include an invite-only Chanel Parfumeur Masterclass. The class will provide styling tips on how to best wear your favourite fragrances from the French brand. Chanel’s best-selling fragrance, Chanel No. 5, will also have its very own immersive space that will take you through a journey that will set your visual, auditory and olfactory senses tingling. Visitors will get to admire the picturesque artworks while indulging in the delightful aroma of the house’s four major scents.